To create a web app booking system & Website for Lewes FC's new 3G football pitch.
Sitemap, Wireframes, Visual Design, Developer Handover
After commissioning a new 3G pitch build for their football academy based in Lewes, The company felt they could engage the community, and offer the ability to rent out the pitch. Following this decision they decided to approach Studio44 to build a complex booking system for them, so members of the public can navigate through their website to book the pitch, shifting from their current phone booking method.
We started testing two different versions based on the same brief for the client. One based on Sky & BBC visual direction during sporting matches, and the other based on the brand colours for Lewes FC. The testing came back unanimously for the BBC inspired design. The Qualitative feedback mentioned the below comments:
"It looks more consistent so it easier to understand"
"It's simpler to read"
"The other one is too messy"
"There's too much info on B design"
I designed a booking web app for a football pitch.