Client

Brief

Deliverables
Millsons 
To create an online presence for a family run coffee vending machine supplier
Sitemap, UX, Wireframe, Visual Design, Animation, Illustration

MY ROLE

Whilst working for Studio44 agency, I was introduced to the Millions project, to take their current Wordpress website, and redesign it to showcase their entire coffee machine directory. 

There were four main goals of this site:
-To generate more leads
-To explain the family run ethos of the company
-To showcase the coffee machine directory
-To indicate the ongoing support to parters
Whilst designing the bespoke site for Millions after speaking to the business owners it was clear they were trying to achieve a familiar, welcoming brand with two key drivers. Those two drivers were to be professional, while being warm. By using office photography which included glass, wood, and warmer colours, alongside using people in the photography we were able to achieve a personal element. 
Given the individual machine specifications were super important to both the business, and the companies renting these machines based on card sorting methods, I decided to have two CTA's once a user has clicked on a vending machine. One being to request a Quote, the primary action. The second being to download the PDF. After consulting with my team, we felt it was a better journey to download each PDF each time, as this would mean even once the user has left the site, they can still view and compare multiple vending machines offline.