Natwest
Conducted a UX audit inclusive of sitemap re-architecture and feature design for Natwest mobile app
Individually tasked with analysing the full app journey for the B2C Natwest banking application. I spent three weeks breaking the app down step by step, to then propose a series of validated feature and architecture improvements which would help Natwest begin close the gap between their Fintech competition at Monzo & Starling.
The UX audit was presented to the entire Natwest design team and formed the basis of a full redesign due to be rolled out across 2020. I focussed on reducing friction points, fixing UX and consistency issues, while listening to real users to understand what they actually want from their personal bank.
The UX audit was presented to the entire Natwest design team and formed the basis of a full redesign due to be rolled out across 2020. I focussed on reducing friction points, fixing UX and consistency issues, while listening to real users to understand what they actually want from their personal bank.
TL;DR
I conducted a UX audit of the Natwest B2C app, and created a new feature roadmap to close the feature gap against Fintech unicorns.